Law firm Slater & Gordon has appointed Mindshare UK to handled its offline media account, covering media planning and buying, strategy and analytics.
The agency was appointed following its work with personal injury firm Fentons Solicitors, which became part of the Slater & Gordon group in 2013.
Kalle Amanatides, head of marketing and business development at Slater & Gordon, said: “Having had Fentons working with Mindshare UK over the last three years, we have been really impressed with the agency’s work and ideas. We are looking forward to seeing how they improve our offline media through their innovative approach.”
Mindshare has worked with Fentons since August 2011 working across all offline media.