Rosetta has appointed Scott Reese to the executive creative director position for healthcare.
Based in the New York office, Reese will report to chief creative officer for North America Alexander Mahernia and managing partner for healthcare industry group lead Shannon Hartley.
“Scott is an entrepreneurial creative leader who brings extensive experience in brand strategy, digital innovation, omni-channel marketing and agency leadership,” said Mahernia.
“We’re excited to have him on the team and help drive innovation and differentiated creative in the healthcare sector, from customer engagement to next generation creative technology.”
Reese was previously CEO of Wool Labs, which developed a social cognition research technology used by many Fortune 100 companies.